OWNED 32 min

Liquid Death

Liquid Death is one of the fastest growing beverage companies of all time. Their founder, Mike Cessario, felt a strong conviction that water companies were boring and that the plastic waste being generated from the water industry needs to change. Mike created Liquid Death, a brand dedicated to murdering your thirst and the use of plastic. With these strongly held beliefs they've created a brand that stands out, and while it has a premium price tag for water they've seen immense success. They raised at a $700M valuation and will achieve $130M in sales in 2022.


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