Content Marketing Manager
Job Description
Reporting directly to the founding CEO, you'll be the driving force behind our developer-focused content strategy, shaping how we communicate Castle's unique value proposition to a technical audience. You'll own our inbound marketing engine, attracting and converting high-quality leads to fuel our growth. This is an opportunity to make a tangible impact in the fight against online fraud. We prefer candidates who can work out of our Williamsburg office a couple of days a week, especially during ramp-up, but we are flexible.
Job Responsibilities
Develop our developer-focused content strategy, calendar, and oversee the creation of blog posts, white papers, case studies, webinars, technical documentation, and more. Manage the entire content lifecycle, from ideation to publishing and promotion, ensuring timely execution. Collaborate with the product and engineering teams to create content that supports new feature releases and ensures technical accuracy. Analyze content performance metrics (website traffic, lead conversion, etc.) to refine and optimize our strategy. Source, manage, and collaborate with freelance writers to scale content production.
Job Requirements
Bachelor's Degree in Marketing, Communications, or a related field. A startup mindset – flexibility, agility, and adaptability. We are passionate about limiting work-in-progress and deeply value work/life balance, but in this fast-paced startup environment, you'll be expected to pivot between pre-sales, post-sales, and support regularly. Several years of professional experience developing and executing successful content strategies for complex B2B SaaS products. Prefer experience developing content for fraud prevention or cybersecurity solutions. Excellent understanding of SEO best practices. Experience managing freelance writers and editors.
About
Castle
We're Castle, a profitable Series A startup on a mission to revolutionize trust and safety for users across large consumer platforms like Canva, Atlassian, and Rockstar Games. Backed by Y Combinator, Index Ventures, and prominent angel investors from Datadog, Stripe, and New Relic.
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