Job Description

Over the last year, we’ve made significant strides in expanding the impact of our content to increase top-of-funnel website traffic and draw more prospective customers to Stable. Our content marketing efforts have translated into 12x growth for self-serve conversion and sales leads. We know this is just the beginning. With the momentum gained over the last year, we are excited to hire Stable’s first Content Marketer. In this role, you’ll own and execute a content strategy that will not only attract and retain our target audience, but also enhance the company's reputation as a thought leader in the industry. You’ll also continuously identify opportunities for optimization and improvement, ensuring that the content strategy is effective and drives desired results. Your deep collaboration with cross-functional teams will strengthen our messaging and storytelling, leading to a consistent and cohesive experience across Stable. A few of your responsibilities will include: Lead the development and execution of a blog strategy that engages our target audience, showcases our expertise, and drives organic traffic and lead generation. Craft impactful and SEO-optimized website copy that effectively communicates our value proposition, product offerings, and unique selling points in line with our branding and user experience goals. Create diverse content assets, including e-books, whitepapers, newsletters, case studies, and infographics to support marketing campaigns and lead generation efforts. Experiment with new types of content to drive engagement and create dashboards to measure the success of content marketing initiatives. This position is great for someone who is invigorated about wearing many hats in a fast-paced environment and is willing to help out with other growth needs, strategy, and operational initiatives. We are looking for someone who is adaptive and excited to work at an early-stage startup.